Access Generation Accreditation

Recognising and promoting employers of choice for the next generation

Access Generation’s Accreditation is designed and delivered by young people to recognise, promote and celebrate employers who have an accessible and supportive online job application process for young people.

The accreditation is an annual external assessment of an employers website and job application processes based on young people’s expectations of applying for work. How do you compare to your competitors?

This is your chance to demonstrate your continuous improvement on your candidate attraction, recruitment processes and future proof your business by becoming an employer of choice.

Our pledge
For every 20 employers accredited, we will employ a young person. This will help us achieve our vision of being run by young people, for young people.

How it works

Employers who subscribe to the accreditation will receive the following assessments annually:

External assessment of the job application process and employer value proposition by young people

An employee survey to measure engagement based on young people's criteria (optional)

Ongoing support and advice to make the most out of the accreditation

Plus, up-to-date information on changing candidate behaviours

Why you should become accredited

  • Reduce recruitment costs - reduce reliance on agencies
  • Attract more candidates - recruit from a bigger pool of talent
  • Improve employee engagement - doing good is good for business
  • Future proof your business - support innovation and change
  • Auditable assessment - supports continuous improvement

How to become accredited

You can future proof your candidate attraction by becoming accredited today. Simply subscribe for just £75 per month (minimum of two years). If you achieve a score in the upper quartile in the external assessment you will receive the achieved tick accreditation. Companies working towards achieving the highest score will be recognised with a working towards accreditation mark without the tick.


James, Leicester Marriott

"Valuable feedback from young people to better attract young people to Marriott Leicester"

Natalie, Imperial Corporate Events

"Application increased 12-fold for Imperial Corporate Events"

Mpazi, Leicester Fire and Rescue

"We now understand the top criteria to attract young candidates, thanks to Access Generation"

Penny Waterfield, Oadby Plastics

"We have seen 50% of applications being made directly through the website rather than jobs boards since we made changes based on this work"